Workplace uniforms can portray professionalism, reinforce brand identity and encourage employee engagement. In fact, most workers appreciate having a uniform or a set style of clothing to wear, but requiring employees to wear a uniform just for the sake of it won’t be particularly effective. The decision to implement a uniform should be based on a thoughtful uniform policy, which helps managers and employees understand the benefits and the requirements. This article will hopefully help:
The reasons for requiring uniforms and the benefits it offers will depend on the nature of the business introducing them. For example, some businesses need uniforms so employees are easily identifiable for security or customer engagement purposes. For other businesses, a dress code is more appropriate than a formal uniform. Before formalising a uniform policy, define what you want to achieve with it. The objective of your uniform policy will also be an important factor when you’re choosing a specific uniform.
There are few businesses where every single employee is required to wear the same uniform. Usually, only certain staff are required to wear uniforms. Let your objectives guide your decision-making here. If you want your uniforms to promote your brand and aid customer engagement, your policy needs to apply to employees that regularly interact with customers. If a uniform policy is implemented for safety reasons, clearly explain the benefits and the expectations of safety clothing and footwear. This can include your legal obligations.
A common mistake that businesses make when choosing the uniform itself is focusing solely on how it looks. If you’re expecting your staff to wear their uniforms throughout the workday, they need it to be comfortable and practical. It’s also important to ensure that your uniform policy doesn’t discriminate against any of your employees. You are legally required to make reasonable adjustments for disabilities, religious beliefs, and medical conditions. Consider this when you’re selecting your uniform’s design and in how you write your uniform policy.
Having a clear uniform policy helps employees understand your expectations of them. It needs to clearly state who the policy applies to and take into account any provisions for diversity including disabilities and religious requirements. It also should make clear the consequences of non-compliance, clearly laying out the process the company will go through. If you have a strict uniform policy, make sure you communicate it when you’re onboarding new starters as well.
A good uniform policy takes into consideration the needs of employees and the needs of the company. At HeathBrook, we like to think our uniforms, corporate casual and safety workwear is all designed with employee safety and comfort in mind. We work with you and your staff to ensure we offer the best possible solutions, with the intention that staff are always proud and willing to wear the uniforms we provide. Get in touch, we are here to help.